Project description – When light shapes movement
The SHUA Performance Gym stands for training as an experience. A space where design, light, and function merge into a holistic concept. Perform365 developed this boutique gym as a reference project
for modern studio design and brand architecture – from space planning and equipment selection to the final lighting design. Training equipment from SHUA Fitness was used to create
a high-performance training environment that showcases strength, focus, and brand identity. Futuristic LED design, ergonomic equipment,
and multisensory effects create a training experience that goes beyond function, resulting in a studio that combines energy, emotion, and design expertise.
Planning & Equipment
Room Concept & Lighting Design
The design follows the principle of “Train with Atmosphere”: a clearly structured layout with dark surfaces, precise lines, and integrated LED zones. The lighting defines training areas, creates depth,
and increases motivation—visually supported by striking wall messages such as FOCUS, EVOLVE, and UNLEASH. The result is a studio that radiates energy and exudes atmosphere.
Equipment selection & zone layout
The studio was equipped with SHUA strength training equipment from the 68 series, the plate-loaded series, and the cardio line:
Equipment overview:
• SHUA 68 series: complete line of strength training equipment
• SHUA plate-loaded equipment: biomechanically optimized strength training line
• SHUA Cardio Line: treadmills, bikes, and cross trainers
• Free weight area: custom-made racks and barbell systems
• Functional zone and stretch area
• Acoustically optimized flooring and LED zone lighting
• Sound design and room fragrance (optional)
The result: a space that perfectly combines efficiency and emotion—functional for athletes, aesthetically pleasing to the eye.
Materials & brand aesthetics
The design combines concrete look, metal, and light to create a distinctive style. Futuristic ceiling structures, wall-integrated LEDs, and visual branding elements bring brand identity and function together. The terms FOCUS, DREAM, EVOLVE, and GROW are more than just lettering—they structure the space and give it character.
Your studio with Perform365 & SHUA
Want to create a studio with state-of-the-art lighting and interior design?
Perform365 develops exclusive fitness room concepts with SHUA fitness equipment –
from planning and 3D visualization to installation.
Perform365 x SHUA - Design that moves. Technology that impresses.